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Archive for the ‘ Mobile Couponing ’ Category

Here Comes The New Bridal Magazine, Laden With Mobile Technology

  • July 28th, 2010
  • Posted in Case Study . Mobile . Mobile Couponing
  • By Nina

This  magazine  touts itself as the first bridal pub to use Microsoft Tag, Microsoft’s own barcode technology, alongside editorial content and advertisements. You see something you like – you instantly redeem via phone.  I love it. Full Article via MediaPost.com[ READ MORE ]

Case Study: A&P launches mobile coupons

  • March 17th, 2010
  • Posted in Case Study . Mobile . Mobile Couponing
  • By Nina

Supermarket chain A&P debuts mobile coupons with brand participation – Mobile Commerce Daily So far, redemption rates at 45% compared to 1% for print coupons! Supermarket chain A&P tapped digital incentive and information management company Zavers to offer SMS-based mobile couponing at participating A&P grocery stores. Several national brands have begun using Zavers’ mobile platform [ READ MORE ]

Nina Ramos

Nina is the Digital Production Director at Cox Media Group, Orlando Radio.
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  • The Right Message to the Right Person at the Right Time
  • Branded Dollars Spread ‘Positive’ Financial Message
  • Here Comes The New Bridal Magazine, Laden With Mobile Technology
  • Incorporating Digital Into Events
  • Enrolling into College via Facebook?

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