Archive for the ‘ Social Media ’ Category
How do you boost enrollment at a university in Brazil, a country that’s home to more than 2,000 universities? Offer online enrollment through Facebook, of course. Read Full Article on mediapost.com[ READ MORE ]
Thought this idea was very innovative and included lots of channels – social, search, microsites, and more – in which to promote the overall concept. Florida has oranges and key lime pie. Maryland has crab cakes. Idaho has potatoes. And Wisconsin has cheese. Get ready for imagery guaranteed to make your mouth water, unless you’re [ READ MORE ]
On Tuesday, Amazon.com took a step toward making the shopping experience on its Web site more social. For many people, shopping is as much about socializing as it is about buying something — a chance to run into neighbors at the farmers’ market or spend time with a friend at the mall. And people who [ READ MORE ]
Ford is one of the most forward thinking brands when it comes to social media. It started with the big Ford Fiesta Social Experiment which generated both traffic and sales and now they are at it again with the Ford Explorer. In a nutshell, Ford is revealing their newest car online…via Facebook and with a [ READ MORE ]
http://blog.wildfireapp.com/2010/05/18/5-tips-to-turn-your-facebook-fans-into-paying-customers[ READ MORE ]
If there’s one thing that our most successful clients (i.e. those who have the greatest number of engaged fans and followers) have in common it’s this: they consistently provide their audience with great reasons to engage. We’ve previously written about the power of running weekly or monthly promotions (e.g. weekly coupons or monthly giveaways), but [ READ MORE ]
Many businesses are rushing to build up their Facebook ‘fan’ base, but what’s the value of a fan if you don’t know how to effectively message them and get their attention? Below are a series of very simple tips for how to get your Fan page status updates noticed. Special thanks are owed to the [ READ MORE ]
Source: Wildfire Interactive A common question that we hear from our customers is: “How do I make sure my campaign is playing within the rules of Facebook Promotional Guidelines?”. We wrote a blog post about the new Facebook promotions guidelines when they came out in November but we want to use this new post to [ READ MORE ]
Social Media Moms Diced and Sliced According to the results of the 2010 Mom Social Influencer segmentation study by BabyCenter, five unique segments of social moms are broken down into two categories, the Influencers, Field Experts, Lifecasters and Pros, and the Influenced, labeled in the report as Butterflies and the Audience. The Influencers make up [ READ MORE ]
You may have noticed a new Facebook ‘Like’ button popping up on many sites (e.g. CNN, ABC, Fandango, Cox Radio WebSites etc.) across the web, but what does this actually mean for your business? Wildfire Interactive has broken this new feature (the so-called Facebook “Open Graph”) down to it’s essentials so you can understand exactly [ READ MORE ]